Kia Creativity Drive
Spearheaded the creation of key visuals for the launch of Kia’s EV6 'Creativity Drive' campaign. Captured the visual essence of Kia's major rebranding and repositioning efforts to drive high-impact engagement across global social media channels.
THE CHALLENGE
Kia embarked on a historic global brand repositioning from a traditional automaker to an electric mobility pioneer. The EV6 launch required an electrifying visual campaign that broke away from conventional automotive advertising to engage digital-native creators.
SCOPE